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November 2011

Public Relations

Forbes published "Rules Of Engagement For Social-Media Marketers" November 28

Organic's CEO, Marita Scarfi, writes for Forbes' CMO Network on the rules of engagement for social-media marketers.

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Public Relations

AdWeek published "Media All-Star: Steve Kerho" November 19

Organic's SVP, Strategy, Media & Analytics, Steve Kerho makes AdWeek's 2011 Media All-Stars.

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Public Relations

ClickZ published "The Loyal Opposition" November 09

Organic's VP of Technology, Todd Drake writes for ClickZ on getting the most out of IT.

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Public Relations

For Immediate Release: Organic Develops New Campaign for the Meth Project Empowering Teens to Learn and Share Read Article Download PDF November 08

September 2011

Public Relations

For Immediate Release: Organic Partners With the Wharton Customer Analytics Initiative to Develop New Models for Online Ad Effectiveness Read Article Download PDF September 19

August 2011

Public Relations

For Immediate Release: The Meth Project Selects Organic to Develop New Prevention Campaign Read Article Download PDF August 10

Public Relations

DigiDay published "DSPs Still Fall Short for Brands" August 03

Organic SVP of Strategy and Analytics, Media and Marketing Optimization Steve Kerho spoke with Digiday about why demand-side platforms haven't moved much beyond direct response, the lack of high quality content available on exchanges, and the problems with fixing attribution models.

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July 2011

Public Relations

MediaPost published "Hilton Extends Campaign With iAd" July 27

Organic helps Hilton Hotels & Resports launch the hospitality industry’s first iAd as an extension of its “Stay Hilton, Go Everywhere” global multi-channel campaign.

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Public Relations

iMedia Connection published "iMedia 25: 2011 West Coast Agencies to Watch" July 27

Organic is included in iMedia Connection's 2011 25 West Coast Agencies to Watch.

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Public Relations

San Francisco Business Times published "Top 7 Bay Area Advertising Agencies - No. 5" July 11

Organic is included in the San Francisco Business Times' 2011 Top 7 Bay Area Advertising Agencies.

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