Strength in Numbers

Russian novelist Vladimir Nabokov once said, “There is no science without fancy and no art without fact.” Developing a successful ROI strategy in the new marketing landscape involves equal parts art and science. It’s a brave new analytics world, where analysts and creative directors embrace collaboration.

"Strength in Numbers" is about moving past “rear-view” analytics, and using predictive modeling to fuel business decisions. It’s about finding the levers to pull, before they need to be pulled. It’s about making everything our clients do smarter.

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Past Events Gallery

eMetrics & Optimization Summit

March 13 - 18, 2011

San Francisco Marriott Marquis

 VP of Marketing Intelligence Jason Harper will discuss Equitable Brand Equity.

Predictive Analytics Summit

February 24 - 25, 2011

Manchester Grand Hyatt San Diego

VP of Marketing Intelligence Jason Harper will dive into Organic's Velocity and Acceleration model.

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